1. Know when your listeners are paying attention.
2. Seek Time ENJOYED Listening, instead of TSL.
3. Visualise your power and assume your responsibility on-air.
4. Put listener engagement measurement in the hands of the on-air team.
Safe is risky. It is in business, in sports, in love… And it is in radio as well, especially in one format: CHR. If you are a CHR Programme Director you already know playing safe is not an option: You can’t play those songs that always perform well. Your station needs to introduce brand new …
A few weeks ago one of the most relevant gatherings of radio professionals, Radiodays Europe, was held in Dublin, Ireland. For two and a half days more than hundred speakers shared their thoughts on the current state of our industry. Above all, experts and attendees talked about change. Greatest ever period of change for radio …